Soft Baits


  • Craws & Creature Baits: Mimic natural prey for bass and other predators.
  • Drop Shot & Frogs: Ideal for precision and topwater fishing.
  • Goby, Grubs & Hellgrammite: Perfect for various freshwater scenarios.
  • Ice Fishing Baits: Specially designed for cold-water environments.
  • Jarred & Large Baits: Unique options for specific fishing needs.
  • Leeches & Lizards: Realistic designs for enticing wary fish.
  • Musky & Ned Baits: Big game and finesse fishing essentials.
  • Paddle Tails & Panfish Lures: Excellent for motion and attraction.
  • Salamanders, Shad & Shiners: Lifelike lures for a natural appeal.
  • Squid & Stick Baits: Versatile for saltwater and bass fishing.
  • Swimbaits & Topwater: Dynamic action for aggressive strikes.
  • Trailers, Tubes & Waterdogs: Enhance your jigs and rigs.
  • Willowcat & Worms: Proven classics for consistent results.

Each category is designed to offer the best in function and innovation, ensuring that you have the right tool for every fishing challenge.