Snoopy's Custom Lures

Snoopy’s Custom Lures – Overview

Hand-poured in Iowa. Designed to catch. Built to last.

Snoopy’s Custom Lures brings small batch fishing gear and handmade finesse bass lures to anglers who want more than just mass production. Based in Iowa, this Midwest bait maker has built a reputation for delivering high-performance soft plastics and wire baits that fish just as good as they look.

Every bait is crafted by hand with consistency, durability, and function in mind. No gimmicks—just results from a true cottage brand fishing lure maker.

Product Types

Finesse Soft Plastics

  • Medusa Ned rig: Pre-rigged, floating Ned with skirted tentacles that pulse in place.
  • Hellgrammite soft plastic bait: Natural bug imitator for smallmouth, trout, or creek bass.
  • Paddletail swimbaits for bass: Thumping trailers and standalone search baits.

Reaction & Wire Baits

  • Buzzbaits: Surface-chopping topwaters with tuned wire arms.
  • Spinnerbaits: Twin-blade designs with hand-skirted flair.
  • Bladed jigs and finesse baits: Vibrating jigs built for cover and structure.

Jigs & Jigheads

  • Standard jigs: Simple, sharp, and versatile—pair with soft plastics or fish standalone.

Why We Carry Snoopy’s

At Qwik Fishing, we love partnering with brands that don’t just fill shelves—they fill livewells. Snoopy’s Custom Lures checks every box: small batch quality, innovative designs like the Medusa Ned rig, and versatile baits that work coast to coast.

As a true Midwest bait maker, their focus is function, not flash—and that’s exactly what sets them apart.

We also see real opportunity with brands like Snoopy’s: they’re amazing at making baits, and we’re proud to help them get discovered. Our platform helps boost visibility for handmade fishing lures from Iowa and beyond, giving them the digital footprint to match their on-the-water performance.

Angler Reviews

“That Medusa Ned rig stands up and stays dancing—it’s become my confidence bait.”
“The Hellgrammite soft plastic bait worked in a spot where I’d thrown everything else.”
“Love supporting small bait makers, especially when the quality is this high.”